About
Dr. Md Safiullah
NET – June & December 2012
Coordinator: IQAC, NIRF
Nodal officer: UGC, AISHE, UTSAH
Director: Centre for Innovation Incubation & Legal Foundation
Convener, Incubation Centre
In-charge EDC & Startup-cell
Qualification
- Ph.D. IIT Dhanbad
- MBA BIT MESRA, Ranchi
Teaching / Research Experience
- Assistant Professor, CNLU Patna, March 2020.
- Assistant Professor, Jain University, January 2019 – March 2020
Area of Interest
- Election Campaign
- Big Data, Artificial Intelligence and Machine Learning.
- Social media (Twitter & Facebook).
- News media.
- Political Marketing and Election Campaign.
- Corporate Social Responsibility
- Startups
- Data Governance.
Publications
- Safiullah, M. & Manvee, (2025). Data as a Corporate Asset: Role of Data Governance Framework in Corporate Governance of MNCs with Reference to Digital Personal Data Protection Act 2023. In Developments in Corporate Governance: Emerging Market Perspective(pp. 389-409). Singapore: Springer Nature Singapore. (Scopus)
- Safiullah, M. & Anchal (2025). CSR Shaping the Future of Sustainable Governance. In Developments in Corporate Governance: Emerging Market Perspective(pp. 249-265). Singapore: Springer Nature Singapore. (Scopus)
- Safiullah, M., Iqbal, M. I., Anchal & Parveen, N. (2024), Challenges and opportunities within the evolving CSR landscape in India. Technology-Driven Evolution of the Corporate Social Responsibility Ecosystem, 46-60. (Scopus)
- Safiullah, M., Anchal, and Parveen, N.(2024), “Brand Building Through CSR Initiatives During Hajj and Umrah: A Study of Tourism Industry”, Shaikh, E. and Singh, K. (Ed.) Corporate Social Responsibility, Corporate Governance and Business Ethics in Tourism Management: A Business Strategy for Sustainable Organizational Performance, Emerald Publishing Limited, Leeds, pp. 85-92. https://doi.org/10.1108/978-1-83608-704-520241006(Scopus)
- Modak, S., Vijayalakshmi, P., Safiullah, M., & Shetty, A. (2024). A Study on Talent Management Start-Ups Through Bibliometric Analysis. In Technopreneurship in Small Businesses for Sustainability(pp. 1-20). IGI Global. (Scopus)
- Safiullah, M., Iqbal, M. I., Anchal & Parveen, N. (2024), Challenges and opportunities within the evolving CSR landscape in India. Technology-Driven Evolution of the Corporate Social Responsibility Ecosystem, 46-60. (Scopus)
- Safiullah, M., Anchal, and Parveen, N.(2024), “Brand Building Through CSR Initiatives During Hajj and Umrah: A Study of Tourism Industry”, Shaikh, E. and Singh, K. (Ed.) Corporate Social Responsibility, Corporate Governance and Business Ethics in Tourism Management: A Business Strategy for Sustainable Organizational Performance, Emerald Publishing Limited, Leeds, pp. 85-92. https://doi.org/10.1108/978-1-83608-704-520241006.(Scopus)
- Safiullah, M., & Parveen, N. (2022). Big data, artificial intelligence and machine learning: a paradigm shift in election campaigns. The new advanced society: Artificial intelligence and industrial internet of things paradigm, 247-261(Scopus)
- Safiullah, M., Pathak, P., Singh, S., & Anshul, A. (2017). Social media as an upcoming tool for political marketing effectiveness. Asia Pacific Management Review, 22(1), 10-15. Indexed (Web of Science Impact Factor- 5.5, Scopus, ABDC Rank-C)
- M. & Parveen, N. (2021). Twitter and Radio indicators of election outcome – A Study of Indian Election. Int. J. of Economics and Business Research. Indexed (Scopus, ABDC Rank-C).
- Safiullah, M., Pathak, P., & Singh, S. (2022). The impacts of social media and news media on political marketing: An empirical study of 2014 Indian General Election. J. of Business Excellence.Indexed (Scopus, ABDC Rank-C).
- Safiullah, M. (2019). Primetime news coverage and electoral harvest-a study of 2014 Indian general election. International Journal of Business Forecasting and Marketing Intelligence, 5(4), 424-432. (Index ABDC-C)
- Safiullah, M., Pathak, P., Singh, S., & Anshul, A. (2016). Social Media in Managing Political Advertising: A Study of India. Polish Journal of Management Studies, 13(2), 121-130.Indexed (Web of science Impact Factor: 1.2, Scopus).
- Safiullah, M., Pathak, P., & Singh, S. (2016). Emergence of Social Media and its implications for Public Policy: A study of Delhi Assembly Election 2013. Management Insight, 12(1).
BOOK
Regulation Disruption Policy, Law, and Start-Up Growth Challenges in India
Conference / Seminar / Workshop
- Safiullah (2025). Opportunities and challenges for startups in Bihar” in Conference on Developmental Imperatives for Bihar: Challenges and Opportunities, dated January 17, 2025, organized under theState Support Mission (SSM) of NITI Aayog at the Chandragupt Institute of Management Patna (CIMP).
- Safiullah, Fahim & Mustafa (2024).Artificial intelligence, deepfakes & disinformation: a study of regulatory frameworks in India. Oxford Internet Politics & Policy conference 2024.London
- Safiullah, Fahim & Mustafa(2024). The representation of Muslim teachers in the National Institute of Importance and some selected autonomous universities/Institutes in Bihar. CNLU Patna.
- M (2022) Generational Gaps in the use of digital Media during election and Generation Engagement in election campaign on Social Networking Site (SNS). Emerging Economy. 9thICOMBS (IBS Conference on Marketing & Business Strategy).Jan 21-22, 2022. IBS Hyderabad.
- M. and Parveen, N (2020). Twitter and Radio indicators of election outcome – A Study of Indian Election. 4th International conference on “Marketing Challenges in Emerging Markets”. Jan 17 & 18, 2020. IMT Hyderabad.
- Safiullah et al.,(2016). Emergence of Social Media and its implications for public policy: A study of Delhi Assembly election 2013”Presented at International Conference on “Emerging Strides in Innovations & Skill Development- a sustainable Perspective, 20-22 February 2016 at SMS Varanasi’
- Safiullah et al.,(2016). Area of Research in Political Advertising: A Review, 5th International Management Convention on Global Business: Creating, Performing, and Sustaining. During 15th– 16th January 2016, ASBM, Bhubaneswar’
- Safiullah et al.,(2013)Quality of B-School in India’’ International Conclave 2013 “Innovations in Engineering & Management”(ICIEM 2013), 22-23 Feb 2013
- Safiullah et al.,(2013).Indian B-School marketing strategy” International Conclave 2013 “Innovations in Engineering & Management”(ICIEM 2013), 22-23 Feb 2013
Capacity Building Training Programmes
- Attended Workshop on “Review & Reorientation Workshop on progress made in implementation of digital governance in Higher education” organised by directorate of higher education department of Bihar. Govt of Bihar. Date on 2ndAugust 2024.
- Participated in Entrepreneurship Development Programmeon Managing Startup Cell Professionally. Organized by department of Industries of Bihar & CIMP- Business Incubation and Innovation Foundation, during 1st to 6th August 2023.
- Participated in Management development programme on Multivariate data Analysis, organised by Vinod Gupta School of Management IIT Kharagpur, from June 1-6, 2016.
- Participated in one weekcertificate course on Research Methodology and data Analysis organised by Department of Management Studies IIT(ISM) Dhanbad, from July 14-18, 2014.
- Participated in ICSSR sponsored Ten days“Capacity Building Programme for Social Sciences on Research Methodology” from 8th to 18th January, 2014 at BIT Mesra, Patna Campus. 2014
- Participated in EDI/DST government of India sponsored four week “Entrepreneurship Development Programme” from 6thto 28th January, 2014 at BIT Mesra, Patna campus.
- Participated in two days FDP on Research Methodology & SPSS, on 20th& 21st July, 2013 at BIT Mesra, Patna Campus.
- Participated in three days Executive Development Programme, on “Finance for Non-Finance Executive” from 28th– 30th June, 2013 at BIT Mesra, Patna Campus.
Honours / Awards/ Membership
- Received Best Researcher Award for the year 2024-2025 CNLU, Patna
- Received 3rdBest Incubation Center award from the Department of Industries Govt of Bihar for the year 2024-2025
- Received a letter of appreciation from the Department of Higher Education, Govt of Bihar for uploading the certificate on ABC-NAD on 23 January 2025
- Awarded Senior Research FellowshipFrom IIT(ISM) Dhanbad 2016- January 2019
- Awarded Junior Research fellowshipFrom IIT(ISM) Dhanbad 2014-2016
- Awarded Merit – Cum – Means Scholarshipfrom Bihar State Minorities Financial Corporation Limited in MBA programme 2009-2011.
- Received letter of Appreciation for coordinating track session for research paper presentation at the national conference RIACENPIVC 2019, CMS Business School, JAIN (Deemed-to-be University) Bengaluru, Karnataka.
- Received letter of Appreciation for organizing round table conference on “Quality of B-School in India” in ICIEM 2013
- Received Letter of Appreciation for organizing Nukkar-Natak ‘Umeed’ for the Help of poorer section of the society from NGO ARTH
Visiting Faculty/Guest Lectures/Keynote Address
- Resource person in MDP on Digital Marketing in B-Hub during 4- 8 March 2025 organised by MSME, Patna
- Resource person in MDP on Digital Marketing in B-Hub on 27thFebruary 2025 organised by MSME, Patna
- Resource person in MDP on Digital Marketing in Amity University during 14- 20 January 2025 organised by MSME, Patna
- Guest speaker on IP a Brand Building & legal tools for startups at TIE Patna Chapter in B-HUB on 7thJanuary 2024
- Guest Speaker in IIC 7.0, Quarter- dated i.e. 19th November 2024.
- Resource person in 2nd stage CM SC/ST/EBC/Mahila/Yuva/Minority Entrepreneurship Scheme Training from August 06, 2024 to August 11, 2024. The training is supported by the Department of Industries Government of Bihar.
- Guest Speaker on IP in IIC 7.0, Quarter- dated i.e. 19th November 2024.
- Guest Speaker onAnti- Ragging awareness in Government Engineering College Banka on 26 July 2024.
- Guest Speaker on World Intellectual Property Day on 26 April 2024 at DMI, Patna
- Resource person on the topic Innovate. Protect. Grow: IP as a Catalyst for Career Success. On the World Intellectual Property Day 2025, Venue: Darbhanga College of Engineering- Darbhanga, Dated: 26th April 2025
- Resource person in MDP on Digital Marketing in B-Hub during 4- 8 March 2025, organised by MSME, Patna
- Resource person in MDP on Digital Marketing in B-Hub on 27thFebruary 2025 organised by MSME, Patna
- Resource person in MDP on Digital Marketing in Amity University during 14- 20 January 2025 organised by MSME, Patna
- Guest speaker on IP a Brand Building & legal tools for startups at TIE Patna Chapter in B-HUB on 7thJanuary 2024
- Guest Speaker on the topic The Essentials of Intellectual Property: A Guide for Startups and Innovators- dated i.e. 19th November 2024. Venue: CIMP Patna
- Resource person in 2nd stage CM SC/ST/EBC/Mahila/Yuva/Minority Entrepreneurship Scheme Training from August 06, 2024 to August 11, 2024. The training is supported by the Department of Industries Government of Bihar.
- Guest Speaker on IP in IIC 7.0, Quarter- dated i.e. 19th November 2024.
- Guest Speaker onAnti- Ragging awareness in Government Engineering College Banka on 26 July 2024.
- Guest Speaker on World Intellectual Property Day on 26 April 2024 at DMI, Patna
- Guest Speaker on World Intellectual property days at Development Management Institute,Patna on 26/04 2024.
- Resource person in MDP on Digital Marketing(Media Planning & Buying ; How to become influencer in digital marketing ) organized by Ministry of Micro, Small and Medium Enterprises, Govt. of India on 28/02/2024.
- Resource person in MDP on Digital Marketing(E-Mail Marketing & Affiliation Marketing), organized by Ministry of Micro, Small and Medium Enterprises, Govt. of India on 27/02/2024
- Resource person in MDP on Digital Marketing(Search Engine Optimization & Search Engine Marketing ), organized by Ministry of Micro, Small and Medium Enterprises, Govt. of India on 23/02/2024
- Jury in CIMP Inter-Institutional Innovation Competition on 9thFebruary 2024
- Chair a technical session in Bihar startup award 2024. Organized by Govt of Bihar on 16 January 2024.
- Resource person in Webinar on Navigating Trade Marks in the Digital age for Startups organized by Startup cel l & Incubation center of Chankaya National Law University on 27th/12/2023.
- Resource person in Entrepreneurship Awareness Program (EAP) organized by MSME- DFO on 08.12.2023 at St Xavier’s College of Management & Technology, Patna
- Resource person in Workshop for Women Entrepreneurs’ organized by Dept. of Industries, Govt. of Bihar on 25th November 2023, B- Hub, Mourya Lok, Patna.
- Speaker for speaker for the Founder Fusion 2.0, on on 25th November 2023, at M.I.T., Muzaffarpur
- Guest speaker in Entrepreneurship Awareness Programme (EAP) organized by MSME- DFO, Patna at Rajkiya Mahila Mahavidyalay, Gulzarbagh, Patna. dated at 09/11/2023
- Delivered lecturer in Chief Minister SC/ST/EBC/Mahila/Yuva Entrepreneurship training programme, organized by Department of Industries, Govt of Bihar, at CIMP on 1/11/2023
- Guest speaker in Entrepreneurship Awareness Programme (EAP) organized by MSME- DFO, at Magadh Mahila College Patna dated at 04/10/2023
- Guest speaker in Entrepreneurship Awareness Programme (EAP) organized by MSME- DFO, at TPS College Patna dated at 26/09/2023.
- Guest speaker in the webinar on IPR and Startups, delivered lectured on IPR for Startups. Organized by Startup Bihar, Legal Bites& CIILE CNLU Patna dated 26thJuly 2023.
- Resource person in Leadership development programme for elected women representatives of Panchayati Raj Institution & Municipal Corporation of Bihar sponsored by National Women for commission, New Delhi. Dated 22nd to 24th June, 2023.
- Resource person Faculty Development Programme on “How to publish in SCI index journal” organized by and invited by IMSR, Hubballi, Karnataka.dated 11/04/2023
- Guest speaker in the seminar on Entrepreneurship organized by at CIMP on 16th February 2023
- Delivered a lecturer taken on Business Ethics at EDP organized by CIMP- BIIF dated 21.11.2022
- Resource person in MDP on GST compliance invited by, MSME Govt of India. Dated 31/08/2022
- Resource person in MDP on GST compliance (Invoicing & Bill of Supply) invited by MSME Govt of India. Dated 29/08/2022
- Resource person in FDP on :Self- Driven activity on Intellectual property at KPR College of Arts Sciences and Research, Coimbatore Rights dated 13.08.2022.
- Resource person in MDP on GST compliance (Composite scheme) invited by MSME Govt of India. Dated 26/08/2022
Other Accomplishments
JURY MEMBER
- Jury for CIMP Inter-Institutional Innovation Competition // 9th Feb 2024
- Jury Member for the Inter-Institutional Startup Competition at CIMP on 29th August 2024.
- Jury Member for the Pitch Presentation Mastery: Assessments and Insightful Feedback session at the IDE Bootcamp Edition II, Phase 2. At CIMP on February 21st, 2025.
- Jury Memberfor the Pitch Presentation Mastery: Assessments and Insightful Feedback session at the IDE Bootcamp Edition II, Phase 2. Dated February 21st, 2025, at CIMP, Patna.
- Jury Member for the Inter-Institutional Startup Competition at CIMP on 29th August 2024.
- Jury for CIMP Inter-Institutional Innovation Competition // 9th Feb 2024
Contact / Email Address
Email : safiullah@cnlu.ac.in
